What is the meaning of "Number of Syndicated Widget Impressions" in widget_stats table, impressions column?
The impressions column within the widget_stats table includes the total number of times a syndicated widget was loaded on a page. If there are multiple widgets implemented on a specific page, then multiple impressions are recorded per page load.
The impressions field is populated whenever a user lands on the external page containing a syndicated widget. It is worth noting that an interaction does not need to be performed and an impression is recorded simply on the load of the widget. The DQA utility is responsible for populating data into the widget_stats table.